North-West Region

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Report Dates: Thursday, April 6, 2023 - Wednesday, April 19, 2023  Number of People Polled: 749

All Progressives Congress (APC)
CANDIDATE
Bola Tinubu
Bola Tinubu
13
POSITIVE (+VE) RATING+
9
NEGATIVE (-VE) RATING+
Percentage of people who have a positive or negative opinion of the candidate.

Rating+ Trend

CAMPAIGN MESSAGE:
BAT23
-
Zonal Peneration Rate*

Peneration Rate* Trend

Labour Party (LP)
CANDIDATE
Peter Obi
Peter Obi
16
POSITIVE (+VE) RATING+
7
NEGATIVE (-VE) RATING+
Percentage of people who have a positive or negative opinion of the candidate.

Rating+ Trend

CAMPAIGN MESSAGE:
Obidient
3.07%
Zonal Peneration Rate*

Peneration Rate* Trend

People's Democratic Party (PDP)
CANDIDATE
Atiku Abubakar
Atiku Abubakar
40
POSITIVE (+VE) RATING+
7
NEGATIVE (-VE) RATING+
Percentage of people who have a positive or negative opinion of the candidate.

Rating+ Trend

CAMPAIGN MESSAGE:
OneNigeria
0.13%
Zonal Peneration Rate*

Peneration Rate* Trend

+ Rating: Percentage of people who have a positive or negative opinion of the candidate.
* Penetration Rate: Percentage of people that have used the term when communicating about the election.


Ranked
5
Region in Nigeria for Percentage of People Who Discuss Issues
0.99%
0.96%
1.15%
0.79%

Percentage of People Discusssing Issues Trend

The Major Political Issues Ranked By How Many People Discussed About It
# Issue Percentage
1Poverty0.67%
2Jobs0.27%
3Security0.13%
4Health0.13%


States in the North-West Geopolitical Zone
State Percentage of People Discussing Issues APC's Message Peneration Rate1 LP's Message Peneration Rate1 PDP's Message Peneration Rate1
Kaduna3.03%---
Zamfara1.92%-2.88%-
Kano1%-3.8%0.2%
Katsina----
Kebbi----
Sokoto--1.41%-
Jigawa----
1. MPR: Message Penetration Rate - The rate at which people repeat each campaign's main message.



Major Cities in the North-West Geopolitical Zone
City Percentage of People Discussing Issues APC's Message Peneration Rate1 LP's Message Peneration Rate1 PDP's Message Peneration Rate1
Kano--0.4%-
Kaduna----
Katsina----
1. MPR: Message Penetration Rate - The rate at which people repeat each campaign's main message.



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