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Report Dates: Wednesday, January 14, 2015 - Friday, March 27, 2015

All Progressives Congress (APC)
CANDIDATE
Muhammadu Buhari
Buhari
28%
POSITIVE (+VE) RATING+
11%
NEGATIVE (-VE) RATING+
Percentage of people who have a positive or negative opinion of the candidate.

Rating+ Trend

CAMPAIGN MESSAGE:
CHANGE
57.58%
State Peneration Rate*

Peneration Rate* Trend

People's Democratic Party (PDP)
CANDIDATE
Goodluck Jonathan
Jonathan
20%
POSITIVE (+VE) RATING+
39%
NEGATIVE (-VE) RATING+
Percentage of people who have a positive or negative opinion of the candidate.

Rating+ Trend

CAMPAIGN MESSAGE:
TRANSFORMATION
9.09%
State Peneration Rate*

Peneration Rate* Trend

+ Rating: Percentage of people who have a positive or negative opinion of the candidate.
* Penetration Rate: Percentage of people that have used the term when communicating about the election.


Ranked
6
State in Nigeria for Percentage of People Who Discuss Issues
14.8%
11.1%
13.73%
7.32%

Percentage of People Discusssing Issues Trend

The Major Political Issues Ranked By How Many People Discussed About It
# Issue Percentage
1Corruption6.28%
2Economy5.38%
3Security2.69%
4Jobs1.79%
5Electricity0.9%
6Health0.9%
7Agriculture0.9%
8Poverty0.9%
9Education0.9%




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